In Manitowoc, Wisconsin, Steven Schenian recently sat across from his human resources manager, Amanda AnSorge, puzzling over recruiting. Schenian owns four small companies in this town overlooking Lake Michigan, including IMF Solutions, a furniture factory.
They thought they might get a windfall because Manitowoc Co - a crane maker and once the town’s largest private employer - is shutting its local factory. So is another company, a foundry in nearby Brillion, Wisconsin.
But there’s been no surge of applicants at Schenian’s furniture factory, where the average worker makes about $15 an hour, compared to pay of up to $28 at the unionized factories that are closing, Schenian said.
“Our industry just doesn’t allow that kind of wages,” Schenian said.
Workers with specialized skills, such as welding, have seen wages perk up a bit amid the tight labor market. Power Curbers Inc, an equipment maker in Salisbury, North Carolina, pays experienced welders “well over $20 an hour,” says CEO Dyke Messinger.
With little heavy industry in the area, he tends to have his pick of workers. But he’s also noticed more turnover lately.
“There are guys with higher skills seeing their talents bid up,” he says. “But that does nothing for the guy with average skill.”
‘HYGIENE ISSUES’
Some experts believe the erosion of pay and opportunity in factories has helped create a generation of workers more prone to problems that make them less employable.
Many hiring managers say applicants lack a solid work ethic, reflected in what they call “hygiene issues” - chronic tardiness, job-hopping and refusal to work overtime.
They also report more drug problems. A manufacturer down the street from Bremen Casting, who didn’t want to be named, uses a hair-analysis test to catch drug use. The company recently fired one employee after the man shaved every hair on his body before showing up for testing.
More permissive social attitudes about drugs, along with and marijuana legalization in some states, are complicating the issue for manufacturers, who need drug-free workers to handle dangerous equipment and chemicals.
The share of U.S. workers who fail drug tests has hit its highest level in a decade, 4 percent, according to a recent study by Quest Diagnostics Inc, one of the nation’s largest testing labs.
That’s only those who were caught – such tests are better at identifying some drugs than others, and an entire industry has sprung up offering ways to beat them. Some applicants just don't show up after they find out they have to take a drug test, manufacturing employers said.
Failure rates trended downward in previous decades, according to Quest’s records. The study found use of illicit drugs - from marijuana to heroin to methamphetamines - grew both among the general workforce as well as those in “safety sensitive” jobs like pilots and railroad engineers.
In some regions, the surge of opiate addiction has tainted the labor pool.
Back in Bremen, Brown says the drug problem has come in waves. First there was marijuana, then cocaine. Now it includes prescription drugs such as Vicodin and OxyContin.
And a wider array of workers is failing the tests, he says, including older, white-collar workers applying for accounting and sales jobs.
“We used to look at weed and say, ‘I hope they’re not smoking,’” Brown said. “Now, we hope that’s all it is.”
Beyond drug issues, business leaders have a bleak view of the traditional blue-collar labor pool, according to a steady stream of reports from consulting and industry groups.
Accounting firm Deloitte found recently that 84 percent of business executives see a “talent shortage” in U.S. factories. The study was conducted in partnership with the Manufacturing Institute, an employer group.
Some labor advocates see a shortage of money instead.
Workers accused of lacking performance, ambition or loyalty are reacting predictably to a lack of pay and opportunity, said Catherine Ruckelshaus, program director at the National Employment Law Project. She cited recent raises by Wal-Mart as an example of a corporation recognizing the importance of worker morale and retention.
“There’s not really a 'skills shortage,'” she said.
DITCHING WORK
Bremen is a factory town, with a population of about 4,800 and about 2,000 factory jobs, estimated Trend Weldy, Bremen's town manager and Chamber of Commerce president. Many workers are drawn from the surrounding regions, including some who commute from distant farms and towns in Michigan.
Yet recruiting remains a daily struggle for Brown and Bremen Casting.
Among his competitors are two big operations in town that paint recreational vehicles, operations that are humming amid strong demand from baby-boomer retirees.
Even some longtime workers at Bremen Casting can pose problems, including absenteeism, said Sharon Calahan, the company’s director of human resources. Her all-time favorite excuse for ditching work came a few months ago, when a worker told her, “My girlfriend’s husband just died - and she’s distraught.”
The company has stopped strictly enforcing its attendance policy.
“If we held to it, we wouldn’t have those employees,” says Stan Hueni, the company’s employee relations manager.
One problem is that the company has cut itself off from a big source of local labor: Those in the U.S. illegally.
As recently as a decade ago, nearly half the workforce of Bremen Castings was Hispanic. But after the company implemented e-verify – a U.S. government program that identifies workers with legal status - the share of Hispanic workers has gradually declined. Brown made the change after some other companies in his area were hit with government immigration raids.
Today, Bremen’s workforce is only about 15 percent Hispanic.
Brown believes there are plenty of other potential workers on the fringes of the job market, but some aren’t particularly motivated. The company recently interviewed a 21-year-old man who had graduated from high school but never attended college or held a job. Brown decided not to give him his first one.
A tactic he may try is bringing in workers from local Amish communities in hired vans. That's worked well for some local employers, but Brown has his doubts. Foundry work involves pouring molten metal, and many Amish seem more familiar with other types of wood and metal-working trades.
AVOIDING OVERTIME
Among Brown’s more dependable employees is Steve Humfleet, who started eight years ago on the graveyard shift and moved to day work three years ago.
But the 43-year-old has little interest in overtime hours, for the same reason he wanted off the night shift: More time with his wife, Natalie, also 43, and two daughters, Shauna, 21, and Diana, 12.
In the past, Brown said, workers would compete for those extra hours, which pay 50 percent more.
He thinks this may in part be an impact of the recession, when many younger workers, in particular, appeared to learn how to get by with much less.
Humfleet doesn’t dispute that assessment. To him, time is more important than money. When not with family, he prefers to spend that time out hunting or target-shooting.
He tries to keep grocery bills low and routinely tells his two daughters that the family can’t buy all the things they want.
He and his wife, Natalie - who also works in a local factory - have chosen to build their lives, he said, “on 40-hour paychecks.”